SWOT Your Website, SEO for the iPad, and those Darned PDFs

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S.W.O.T. Your Website Whenever I hear the word "analysis", I immediately have to fend off the urge to take a nap. The fact is, for anyone who is attracted to the ease of establishing an online business, the quickly changing environment of the Internet, and the excitement of constantly starting new projects, analysis sounds far too much like what we would do if we were holed up in a stuffy board room filled with...well...analysts (sorry - I have nothing against analysts personally). With that in mind, and for all my like-minded friends who yawn at the word analysis, this article will introduce a simple, fast, and extremely effective analysis you can do on your website today. I promise it won't be boring or difficult to do. ... Continue reading here

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Top 10 SEO Apps for the iPad Search Engine Optimization is one of the best ways to get your website or blog ranked within the search engines. And if you have an Apple iPad with mobile broadband you can perform SEO tasks right through your device, from just about anywhere, using one of these top search engine marketing apps: Read More... 6 Good Reasons NOT to Use PDF Files What's the big deal with PDF's? Since they were first introduced by Adobe back in 1993, Portable Digital Files have dominated all other file formats for sharing information on the internet. Maybe Adobe's fancy marketing campaign for promoting PDF's---including the gratuitous use of "acrobats"---has had something to do with the world-wide popularity of PDF's. Or maybe they just got lucky. Ask just about anybody what all the fuss is about and they'll promptly provide you with a laundry list of reasons for using PDF's. But no file format can be that good, can it? Judge for yourself as you ponder 6 very good reasons NOT to use PDF files. Read More...

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